Required Materials

1.     (BSG )           Thompson, A., Stappenbeck, G. & Reidenbach, M. Business Strategy Game: Players
                                Guide, New York: McGraw-Hill, 2007. (Note only available on line after
                                  you are assigned to a team in class then you can register for the simulation)

2.    (e-Bk)             Business Policy and Strategy Cases: E-Book New York, NY: McGraw-Hill/Irwin,
                                   2007.  
ISBN: 0-390-819921
                                order this book: http://ebooks.primisonline.com/
Click on custom E-Books and follow
                                the instructions; it will take you to the book I designed for the course. I'll demonstrate this
                                in class as well.

3.     (TEXT)        Hunger, David & Wheelen, Thomas. Essentials of Strategic Management,
                                4th ed. Upper Saddle River, NJ: Prentice Hall, 2007.
                               
. isbn 0131485237 or  9780131485235


4.   
  (e-HO)          Handouts on the K:\ drive

5.     (BWK)          Business Week


[Schedule] [Texts] [Grading] [Industry] [Caseques.]]  [CaseDiscuss] [[Assign/instr.]]  [Object./Policies] [Contact Prof.]

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